Entrepreneurship Insights
Welcome to our hub for entrepreneurial brilliance. Whether you’re curious about the latest startup sensations or seeking innovative methodologies that challenge the status quo, our insights are here to guide and inspire.
Technology sovereignty: A strategic opportunity for European tech and digital companies
In an era where technology shapes everything from global power dynamics to personal privacy, who controls the digital infrastructure we...
From seed to scale: 10 key statistics about startups in Amsterdam and the Netherlands in 2025
Amsterdam, once the epicentre of global trade in the 17th century, is experiencing a new golden age this time as...
AI learning resources and courses in 2025
The demand for AI skills continues to grow—and luckily, the quality and accessibility of AI resources are growing too. Whether...
Small business, big potential: The best tech stack for SMEs in 2025
Selecting the right tech stack isn't merely a technical consideration, it's a strategic decision that directly impacts your small business. It can...
Building products that last: A guide to continuous improvement
Today, products need to do more than just survive launch day; they need to evolve continuously to stay competitive and...
The essential tech stack for AI startups in 2025
As we move deeper into 2025, the landscape for AI startups continues to evolve at breakneck speed. Whether you're a seasoned entrepreneur...
5 digital product agencies shaping the Dutch landscape
In the heart of Europe, the Netherlands has emerged as a powerhouse for digital innovation. Dutch digital product agencies are...
8 steps to turn ideas into great products
Every groundbreaking product starts with a simple idea – that fleeting lightbulb moment. But transforming that idea into a tangible...
Mental health apps in 2024: The digital path to wellness
The stresses of modern life can take a significant toll on our mental well-being, making it essential to find effective...
Selling a business? Here are the best exit strategies
For passionate entrepreneurs, building a successful business is often a lifelong dream. But what happens when you're ready to move...
The power of networking: Building relationships for success
Networking – it's a term we've all heard countless times, often associated with mingling at events, exchanging business cards, and...
How to get startup funding: Bootstrapping vs Venture capital
One of the most crucial early-stage decisions entrepreneurs face is how to fund their venture. Ideas remain only ideas if...
How to validate your business idea: A step-by-step guide
The birth of a business idea is often an exhilarating moment. However, more than excitement is needed to guarantee success...
Product-led growth: The future of SaaS
The Software as a Service (SaaS) model is undergoing an evolutionary shift in the way people buy and use software....
Mental health in tech: the demands of entrepreneurship
Today’s hustle culture wants you to believe that ‘the grind’ is cool and honourable, and that outworking the competition is...
Entrepreneurship’s shadow: how success demands sacrifice
From the outside, the life of an entrepreneur might at first appear to have equal shares of freedom and glamour....
Best apps for sustainable living
Embrace a greener lifestyle with innovative apps designed to enhance sustainability, from recycling to eco-conscious shopping and transportation. Key takeaways Recycling Innovations:...
Fast failures – how scaling prematurely can kill your company
Almost 90% of startups fail. Of the remaining 10%, only 1 in 10 survive the first year of operations, and...
Why flexible organisations will prosper (while others will flounder)
Almost 4 decades before the pandemic forced businesses worldwide to pivot to a remote and flexible working model, the concept...
5 reasons why you should invest in your employer branding
Today’s fiercely competitive job market is forcing companies to develop new strategies to attract and retain the right talent. The...
Tips for running remote workshops
Most workshops and research sessions are best conducted face-to-face because after all, nothing beats being in a room working closely...
How businesses can reduce their digital carbon footprint
Did you know that a single internet search consumes roughly 0.3 Wh of energy and contributes to the release of...
Female entrepreneurship: where we are and where we can be
There are currently an estimated 252 million female entrepreneurs running their own businesses in the world, and 153 million of...
How SMEs can drive employee development
No matter the size of your organisation, it is important to recognise that your people are your most valuable asset....
The best cream always rises to the top: a conversation with the founders of OpenDairy
We recently chatted with the three extraordinary founders of OpenDairy, an independent and full-service global B2B marketplace for dairy products....
5 books for entrepreneurs – WeAreBrain Bookclub
Welcome to our brand new series, the WeAreBrain book club, where we’ll be featuring some of our team’s favourite books....
The best way to build remote client relationships
With remote work and distributed teams becoming commonplace it only stands to reason that businesses and agencies could pursue remote...
WeAreBrain helps Connect2Crowd find their new brand identity
Connect2Crowd’s founders Marco van Veen and Marcel van Rijn approached WeAreBrain in early 2020 to begin work on building the...
WeAreBrain powers digital marketing and e-commerce strategy to help bring Annacare Volcanic Cosmetics to life
Annacare Volcanic Cosmetics is a new natural cosmetics line created by Tenuta di Aglaea’s winemaker, Anne-Louise Mikkelsen. Formulated and produced...
Clevergig CCO, Arnoud Visser talks to us about big milestones and future plans
clevergig is a SaaS workforce management tool focussed on the gig economy, connecting people to work on-demand. It also helps...
Starting a startup: a WeAreBrain first-hand guide
Look, nobody can write a play-by-play guide for starting a business with any remote sense of certainty because the cornerstone...
WeAreBrain helps My Tiny Stars shine with a new website and marketing strategy
WeAreBrain recently collaborated with My Tiny Stars, a webstore which focuses on fashion and accessories for children between the ages...
How an entrepreneurial spirit breeds determined leadership
In celebration of World Entrepreneurs' Day today, we wanted to play our part by adding to the conversation about what...
Rufus Franck talks about making the professional services industry more transparent
At WeAreBrain we’re all about entrepreneurship and innovative thinking on a global scale. That’s why we love having the opportunity...
WeAreBrain powers sleek new Zoofy Professional mobile app
WeAreBrain has created an intelligent and responsive mobile application for Zoofy, a leading Dutch-based scale-up designed to provide services on demand...
WeAreBrain delivers digital growth for Ginkgo Agency’s Beautiful News platform
We are particularly proud to announce our latest product release! Not only because of the challenging period we are facing...
Arthur de Leeuw, Founder of Zoofy, talks about providing services on-demand
Starting a business from scratch is no easy feat — just ask any budding entrepreneur who managed to turn a...
Clevergig, WeAreBrain’s skyrocketing co-venture, is here to stay
In the words of clevergig’s CEO and co-founder Michel Pilet, “2019 was the year in which clevergig became a serious...
Winning Women in Tech: In conversation with Marijn Pijnenborg, serial entrepreneur and co-founder of Winc Academy
If you haven’t heard of Marijn Pijnenborg yet, you most certainly will have heard of some of her most successful...
Trailblazer Eva Zahrawi Ruiz, entrepreneur and public speaker, talks inspiration and technology
Recently we had the pleasure of sitting down with Eva Zahrawi Ruiz, a freelance Brand and Marketing Director, Executive Coach,...
Clevergig announces the appointment of new CTO
Exciting new players in Tech HR, clevergig has appointed Sergey Prihodko as the company’s new CTO to take on new challenges for...
What do the geeks of history have in common?
Like it or not, almost every major discovery in human history responsible for shaping our society and philosophies is due...
FireFinch and WeAreBrain create world’s first lifestyle platform for the Quintastic generation
FireFinch is very excited to launch TheOptimal.Me, the world’s very first lifestyle platform for the Quintastic generation — people aged 50...
Does being a geek equate to an unhealthy lifestyle and diet?
As we have elaborated on in previous posts in our styles of geeks series, a geek is typically someone who...
Women in Tech: Meet Denise van Gorp
Denise van Gorp is the co-founder and director of ALLEGRO MEDICAL a project management and consultancy business catered to the healthcare sector....
Circular Economy venture, Tech2Com provide ‘new again’ Apple products
WeAreBrain has developed two dynamic websites to showcase Tech2Com’s outstanding service offering. FriendlyMobiles is a B2C webshop and Tech2Com is a B2B e-commerce portal...
MyRiskDesk and WeAreBrain pioneer an evolution in bespoke business insurance with PTProCover
Do you feel existing insurers fail to understand who you are and how you provide professional services? Working with MyRiskDesk, we...
Paula Ferrai, Founder of the Organic Beauty Startup Bloom Avenue
Paula Ferrai is the founder of Bloom Avenue, an online premium organic beauty store and one of WeAreBrain’s venture partners. We’ve...
Meet Michel, CEO and founder of clevergig
clevergig is a SaaS workforce management tool focussed on the gig economy, connecting people to work on-demand. It also helps temp...
Cultural diversity makes your team stronger
Embracing cultural diversity is one of our key values. As our team grows and the number of nationalities we interact...
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