Launching a hospitality innovator with a full service MVP

The challenge

DingDone envisioned a revolutionary hospitality layer for modern short-term rentals, aiming to bridge the gap between vacation homes and hotel-level services. The core challenge for this ambitious startup was to rapidly develop and launch a Minimum Viable Product (MVP) that could:

• Offer premium guest services: enable guests to easily book services like cleaning, private chefs, wellness treatments, and chauffeurs directly within their rental properties.
• Generate new revenue streams: create an effortless way for property managers to earn commissions from these services.
• Ensure seamless user experience: provide intuitive in-home touchpoints (tablets and QR codes) for guests to access and book services.
• Establish brand presence: develop a complete brand identity and digital footprint to attract both property managers and guests.
• Achieve rapid market entry: launch quickly with a robust, scalable solution to capture early market share.

DingDone needed a partner capable of delivering a full suite of services, from core platform development to marketing and legal support, to bring their vision to life efficiently.

Our solution

WeAreBrain acted as DingDone’s end-to-end partner, delivering a comprehensive MVP solution that covered every aspect of their market entry. Our full-service approach ensured a cohesive and rapid launch:

• Duve platform & mobile app integration: we configured the core DingDone platform and mobile application, serving as the central hub for service bookings, guest interactions, and property manager oversight. This included developing the user-friendly interface for in-home tablets and integrating QR code functionalities.
• Support & implementation: beyond 3rd party integrations with Guesty, we provided crucial support for the platform’s implementation, ensuring smooth deployment and functionality across various short-term rental properties.
• Website copy & legal texts: our team crafted compelling website copy that clearly communicated DingDone’s value proposition. We also developed essential legal texts, including privacy policies and terms of service, ensuring compliance and professionalism from day one.
• Website design & development (Framer): we designed and developed a modern, engaging website using Framer, creating a visually appealing and highly functional online presence that reflected DingDone’s premium brand.
• Email setup & calendar scheduling: We configured and optimised email systems, including calendar scheduling functionalities, to streamline communication and service booking processes for both guests and service providers.
• Sales collateral: we designed a professional sales brochure to equip DingDone with effective tools for engaging and onboarding property managers.
• Social media assets & account setup: our team created a suite of social media assets and assisted with the setup of social accounts, laying the groundwork for DingDone’s digital marketing and community engagement.

The result

Thanks to our full-service MVP approach, DingDone successfully launched their innovative hospitality platform with exceptional speed and comprehensive market readiness.

• Rapid market entry: DingDone successfully launched their platform, website, and marketing assets, enabling quick penetration into the competitive short-term rental market in the UAE.
• Enhanced guest experience: guests now enjoy seamless access to a wide array of premium services, transforming their stay into a five-star experience and driving higher satisfaction.
• New revenue streams for property managers: property managers gained an effortless way to earn commissions, turning everyday guest requests into profitable opportunities without additional operational burden.
• Strong brand foundation: DingDone established a professional and appealing brand identity across all digital touchpoints, from their website to in-home tablets.
• Operational efficiency: the integrated platform and streamlined communication tools ensure smooth service delivery and management.

By providing a holistic service package, WeAreBrain enabled DingDone to focus on their core business strategy whilst we handled the intricate details of their digital product and brand launch.

Technology used

• ChatGPT, Veo3, Claude
• Duve platform for core hospitality management
• Twilio with Whatsapp integration and AI chatbot for communication
• Mobile app development for guest services
• Framer for website design and development
• Third-party integrations with Guesty
• Email and calendar scheduling systems