Tech, Trends & Market Insights

We’ve been known to lead thoughts in our industry. Explore our insights for the latest news and hot takes on the ideas shaping our world.

From seed to scale: 10 key statistics about startups in Amsterdam and the Netherlands in 2025
April 14, 2025

From seed to scale: 10 key statistics about startups in Amsterdam and the Netherlands in 2025

Amsterdam, once the epicentre of global trade in the 17th century, is experiencing a new golden age this time as...

Entrepreneurship Insights
Composable architecture 101: what it is and why it’s the future of scalable digital solutions
April 7, 2025

Composable architecture 101: what it is and why it’s the future of scalable digital solutions

The digital landscape is evolving at an unprecedented pace. As businesses strive to meet ever-changing market demands, the limitations of...

E-Commerce InsightsTech Insights
The power of storytelling in B2B marketing: why your brand’s story matters more than ever
March 31, 2025

The power of storytelling in B2B marketing: why your brand’s story matters more than ever

In the data-driven world of B2B marketing, we often get caught up in metrics, lead generation, and conversion rates. While...

Marketing Trends
AI learning resources and courses in 2025 
March 30, 2025

AI learning resources and courses in 2025 

The demand for AI skills continues to grow—and luckily, the quality and accessibility of AI resources are growing too. Whether...

AI & ML InsightsEntrepreneurship InsightsHow to Guides
Top AI companies reshaping the Netherlands
March 24, 2025

Top AI companies reshaping the Netherlands

While Silicon Valley often dominates AI headlines, a quiet revolution is happening in the Netherlands. With €700 million flowing into...

AI & ML Insights
AI in Amsterdam: 6 startups and AI studios to watch
March 24, 2025

AI in Amsterdam: 6 startups and AI studios to watch

Amsterdam has established itself as a thriving hub for artificial intelligence innovation, attracting talented developers, visionary entrepreneurs, and significant investment....

AI & ML Insights
Traditional vs headless CMS: why modern businesses are making the switch
March 17, 2025

Traditional vs headless CMS: why modern businesses are making the switch

Remember when websites were simple pages of text and images? Those days are long gone. Today's digital landscape demands content...

E-Commerce InsightsTech Insights
Small business, big potential: The best tech stack for SMEs in 2025
March 10, 2025

Small business, big potential: The best tech stack for SMEs in 2025

Selecting the right tech stack isn't merely a technical consideration, it's a strategic decision that directly impacts your small business. It can...

Entrepreneurship Insights
Top AI frameworks and machine learning libraries
March 5, 2025

Top AI frameworks and machine learning libraries

Looking for a conclusive guide to artificial intelligence, automation and their applications? WeAreBrain’s new book, Working Machines – An Executive’s Guide...

AI & ML InsightsApp and Software reviews
EdTech tech stack guide for 2025: Building future-ready learning platforms
March 3, 2025

EdTech tech stack guide for 2025: Building future-ready learning platforms

Education technology has undergone a remarkable transformation over the past decade, evolving from simple digital textbooks and basic learning management...

Innovation InsightsTech Insights
Load more

Working Machines

An executive’s guide to AI and Intelligent Automation. Working Machines takes a look at how the renewed vigour for the development of Artificial Intelligence and Intelligent Automation technology has begun to change how businesses operate.