How we use Framer to solve the modern website problem

Date
February 9, 2026
Hot topics 🔥
AI & TechDesignEntrepreneurshipHow-to Guides
Contributor
Mario Grunitz
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Framer agency

The most common frustration we hear from clients centres on speed, or rather, the lack of it. A simple homepage update takes three weeks. Launching a new landing page requires coordinating five different people across four different tools. By the time the website goes live, the market opportunity has already shifted.

Brilliant ideas get trapped in bureaucratic workflows. Marketing teams wait on developer availability. Designers hand off static mockups that lose something in translation. The modern website workflow is broken, and costs businesses real money.

We became an official Framer agency Amsterdam because we found a solution that actually addresses the fundamental problem: websites shouldn’t require an assembly line to build.

The coordination overhead problem

Last year alone, we onboarded 12 new clients whose primary complaint was coordination overhead. The traditional workflow looks like this:

  1. Design team creates mockups in Figma.
  2. Project manager logs tickets in Jira.
  3. Development team codes in React or WordPress.
  4. Content team edits in a separate CMS.
  5. Finally, after rounds of QA and stakeholder reviews, something goes live. This process typically takes 6-12 weeks for a single landing page.

Talented teams spend more time managing handoffs than actually creating. Speed drops as teams grow because every new person adds another coordination point. Simple changes, updating a hero image, tweaking copy, adjusting a layout, require the entire machine to spin up again.

The real cost extends beyond time. Missed opportunities, delayed launches, and the gradual erosion of team morale when everyone feels stuck in process quicksand add up quickly.

Why we chose Framer as our low code solution

When we evaluated Framer as a Framer web builder agency option, we looked for a system that could eliminate handoffs without sacrificing quality. Framer delivered on three critical dimensions: speed, collaboration, and intelligence.

One system, end to end

Framer collapses the entire workflow into a single environment. Design and publish happen in the same place. Content editing happens on the actual page. Changes go live in one click.

This fundamentally changes how teams work. When designers and marketers collaborate in real-time within the same tool, the “lost in translation” problem disappears. What you design is what ships.

AI-powered features that actually help

We’re selective about AI tools because most feel like solutions searching for problems. Framer’s AI features solve real workflow bottlenecks. Wireframer generates responsive layouts to kickstart projects. The workshop builds components from natural language descriptions. AI translate handles multilingual content without spreadsheet juggling.

When we built DingDone’s website, AI translate helped us prepare content for multiple Middle Eastern markets in days instead of weeks. When we designed Stewart & Co’s luxury property site, Wireframer gave us a structural foundation that we refined rather than built from scratch.

Built for European businesses

As a Dutch agency, we appreciate that Framer understands European requirements. Built-in localisation supports 17+ languages out of the box. GDPR compliance is baked into the architecture, not bolted on afterward. Performance optimisation meets European standards for speed and accessibility.

For clients expanding across European markets, this matters enormously. One platform handles Dutch, German, French, and Spanish versions without separate deployments or complex CDN configurations.

The competitive advantage: Low code + AI

The Netherlands has always been a tech innovation hub, and low code represents the next evolution in how we build digital products. By combining Framer’s low code web development capabilities with AI-powered features, we’ve fundamentally changed our delivery model.

Traditional agencies bill for translation time between design and code. We eliminate that translation entirely. Traditional workflows require separate specialists for design, frontend development, and CMS configuration. Framer unifies these roles, allowing smaller teams to deliver faster results.

Here’s what the workflow transformation looks like in practice:

Traditional workflowFramer workflow
Design in Figma (2 weeks)Design in Framer (1 week)
Handoff to development (3 days)No handoff needed
Code frontend (3 weeks)Built-in with design
Integrate CMS (1 week)Built-in CMS
QA and revisions (2 weeks)Real-time preview and editing
Deploy (3 days)One-click publish
Total: 8-10 weeksTotal: 2-3 weeks

These are real timelines from our projects. When Stewart & Co Real Estate needed a premium digital presence for the luxury Caribbean property market, we delivered in six weeks instead of the typical four months. For DingDone, a hospitality startup in Dubai, Framer powered their complete MVP launch, integrating seamlessly with their backend systems while maintaining brand consistency across all touchpoints.

The AI features amplify this advantage further. Starting projects with AI-generated wireframes saves 3-5 days of initial design work. Using Workshop to build components from descriptions eliminates hours of manual coding. Leveraging AI translate for multilingual content removes weeks from localisation projects.

For businesses competing in fast-moving markets, these time savings translate directly to competitive advantage. You launch before competitors. You iterate based on real user feedback instead of assumptions. You capture market opportunities while they’re still opportunities.

What this partnership means for your business

Becoming an official Framer agency Amsterdam delivers several key advantages for clients who need speed without sacrificing quality.

Faster time-to-market

Launch marketing sites, landing pages, and brand properties in weeks instead of months. When market timing matters, product launches, seasonal campaigns, competitive responses, Framer’s streamlined workflow lets you move at market speed instead of process speed.

Lower costs through efficiency

Fewer handoffs mean fewer billable hours. Smaller teams can deliver more because they’re not spending half their time coordinating. You pay for value creation, not coordination overhead. For startups and growing businesses where every euro matters, this efficiency translates to meaningful budget savings.

Better collaboration, fewer misunderstandings

When designers, marketers, and stakeholders work within the same environment, the “that’s not what I meant” moments disappear. Real-time collaboration means faster alignment, fewer revision cycles, and end results that actually match the original vision.

Built to scale from day one

Framer handles everything from single landing pages to full enterprise websites with 27 localised versions. Start small with a campaign page. Expand to your full site when ready. The platform scales with your business without requiring platform migrations or architectural rewrites.

SEO-ready and performance-optimised

Clean markup, structured metadata, and blazingly fast load times come standard. Framer sites consistently score 95+ on Google Lighthouse, supporting both search rankings and user experience. Built-in analytics and A/B testing let you optimise based on real data instead of assumptions.

The real risk is standing still

Every conversation about website platforms eventually touches on migration anxiety. “What if we invest time learning Framer and then need something else?” “What if our current platform works well enough?

Here’s what we’ve learned after a decade building digital products: the real risk centres on staying stuck in workflows that prevent you from moving at market speed. Your website either drives growth or holds it back. When simple updates require multi-week processes, you’re institutionalising inefficiency.

Framer lets you run alongside your existing stack with minimal risk. Launch one landing page. Test the workflow. See the speed difference. Then expand based on results instead of assumptions. Miro, Perplexity, and Mollie approached it exactly this way, proving value before full migration.

We’ve guided dozens of companies through this transition. Initial scepticism gives way to relief when teams realise how much faster they can move. The question shifts from “Should we try this?” to “Why did we wait so long?

Ready to move faster?

We became a Framer web builder agency because we saw too many brilliant ideas trapped in slow processes. Now we’re helping businesses across Amsterdam, the Netherlands, and Europe launch faster, collaborate better, and scale without rewrites.

Whether you’re a startup racing to market or an established business ready to modernise your digital presence, we’d love to show you what’s possible when technology accelerates instead of impedes.

Explore our Framer agency services and let’s build something remarkable, at the speed your business actually needs.

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Summarize with AI:

Mario Grunitz

Mario is a Strategy Lead and Co-founder of WeAreBrain, bringing over 20 years of rich and diverse experience in the technology sector. His passion for creating meaningful change through technology has positioned him as a thought leader and trusted advisor in the tech community, pushing the boundaries of digital innovation and shaping the future of AI.
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