Innovation Insights
In the midst of so many emerging technologies, we help you differentiate between hype and necessary innovation, in order to be in line with the customer expectations of the future. Dive in to navigate the tech landscape with clarity and foresight, ensuring your strategies resonate with the future.
Embracing remote and hybrid models in the Netherlands
The pendulum of workplace expectations keeps swinging. After years of remote-first enthusiasm, 2025 has seen a wave of return-to-office mandates...
EdTech stack guide for 2025: Building future-ready platforms
Education technology has undergone a remarkable transformation over the past decade, evolving from simple digital textbooks and basic learning management...
Innovation vs Compliance: Building secure products
Data-driven companies face a dual challenge: staying innovative and competitive while ensuring compliance with a myriad of regulations and standards....
How skilled facilitation drives successful teams
How often have you attended meetings where these common patterns begin to emerge?: Time wasting: There is a lot of talking,...
Product-led growth: The future of SaaS
The Software as a Service (SaaS) model is undergoing an evolutionary shift in the way people buy and use software....
Digital twins – a beginner’s guide
Throughout history, technological advancements have relied on hand-drafted conceptual designs, iterations, and prototypes to know if they’re going to work...
Super Apps – will they take over?
Despite being considered a relatively new and emerging trend in the West, super apps have been running the everyday lives...
Top Digital transformation practices for 2023
Digital transformation (DT) once again proved its worth – this time during the pandemic, as digitally evolved businesses were shown...
What happened to NFTs and the metaverse?
Almost as quickly as their much-hyped explosion thrust them deep into the mainstream over the past two years, the NFT...
Digital fashion: binary is the new black
The fashion world has come under widespread scrutiny in recent years due to its poor sustainability efforts and global waste...
How AR is restyling fashion
As the metaverse and Web3 era quickly dawns upon us, the demand for brands to create different and immersive customer...
Digital humans: the faces of the future
In today’s binary pervasive world, we rely heavily on various forms of digital communication. Chatbots and virtual assistants are commonplace...
Everything-as-a-Service: inside the subscription model
Delve into the transformative impact of the subscription-based model on industries and consumer habits, highlighting the shift towards convenience, flexibility,...
NFTs: a complete guide
NFT was declared one of 2021’s words of the year, which is unsurprising given the exponential growth the industry experienced...
DAOs 101: what they are their future impact
Explore DAOs, a revolutionary blockchain-based framework, offering a democratic, decentralized model for organizational governance and decision-making. Key takeaways DAO basics: Blockchain-driven entities...
Understanding the metaverse and its future iimpact
Dive into the metaverse's evolving landscape, examining its definition, current platforms, potential impacts on various industries, and the future implications...
3 important trends in the digital agency industry
As society and technology evolve they create new opportunities for businesses that do the same but tend to disrupt businesses...
Chatbots in hospitality: changing guest services
The cornerstone of the hospitality industry is to provide amazing personalised services to ensure the most enjoyable guest experiences. At...
Robotic Process Automation trends and predictions
Our brand new book, Working Machines - An Executive’s Guide to AI and Intelligent Automation has just hit the shelves....
Hyperautomation: What it is and why is it matters
For the second year running, Gartner asserts that hyperautomation (AKA digital process automation or intelligent process automation) is crucial for...
Digitisation of public services in Europe
Last month, the European Commission put forward their plans for widespread adoption of digital transformation initiatives across all EU Member...
How businesses can cut their digital carbon footprint
Did you know that a single internet search consumes roughly 0.3 Wh of energy and contributes to the release of...
Sustainable entrepreneurship: Time to go green
With the growing demand and proliferation of impact investing and socially responsible investing (SRI), there has never been a better...
The future of work: Tomorrow’s job market
The 4th Industrial Revolution is upon us, make no mistake. Like the three preceding globally disrupting revolutions, our generation’s shift...
Top digital transformation KPIs
As businesses across the world begin to adopt digital transformation (DT) to leverage smart technologies to drive operational efficiency, it...
What is really Digital Transformation?
Digital transformation (DT or DX) is a buzzword often floated around today’s business strategy meetings by CIOs and IT gurus....
The post-pandemic entrepreneurship boom
As World War II neared its brutal and destructive end, Britain’s then Prime Minister, Winston Churchill, famously stated that the...
How 5G rollout is poised to be a game-changer
For a few years now, there has been plenty of hype and speculation surrounding the much-anticipated arrival and rollout of...
Blockchain: what is the hype all about?
What started as the powerful driving force behind cryptocurrencies such as Bitcoin and Ethereum, blockchain technology is quickly spreading across...
How VR is transforming Customer Experience
The global Augmented Reality (AR) and Virtual Reality (VR) market size is forecast to reach USD 30.7 billion in 2021...
Top 5 industries benefiting from IoT
IoT, or the Internet of Things, has proven itself to be far more than just a tech buzzword. It is...
Mobile learning is the new educational frontier
Learning on the go has never been so popular with almost all learning happening virtually in 2020. Formal schooling institutions...
How digital transformation drives sustainability
Digital transformation and sustainability have quickly become the latest buzzwords to emerge in the global business landscape, and for good...
Why your Business Intelligence efforts are failing
Business Intelligence (BI) is the process whereby organisations use technologies and applications to collect, analyse, interpret, and integrate all of...
6 major industries adopting RPA
Unpack the transformative impact of Robotic Process Automation (RPA) across diverse industries, driving unprecedented efficiency and accuracy. Find out everything you...
Measuring the ROI of RPA:From efficiency to profit
Looking for a conclusive guide to artificial intelligence, automation and their applications? WeAreBrain’s new book, Working Machines - An Executive’s...
Post-COVID planning: Preparing your business future
The COVID-19 pandemic has placed a grinding halt to global industry and businesses as we collectively undergo quarantine and self-isolation....
Business in the time of COVID-19
The COVID-19 virus has forced businesses of all sizes to undergo rapid digital transformation during this time of unprecedented quarantine...
How technology is disrupting leadership
The way in which businesses handle their internal and external operations has changed dramatically in the last 10–15 years, and...
Summary review: Deloitte tech trends 2020
Deloitte recently released their Tech Trends report for 2020, which gives insight into the newly identified key players and driving...
How to be an inspiring Technical Team Leader
Every team needs a leader. No matter how big or small, teams rely on someone to guide, support, motivate, and...
Facial recognition Part 3: Controversy and privacy
Reading this on your phone or laptop? Smile, you’re on camera. Welcome to Part III of our facial recognition article series....
Facial recognition Part 2: Uses, benefits & drawbacks
In Part I of our article series we explained what facial recognition software is and how exactly it works. We explained how...
Facial recognition Part 1: What’s the fuss?
The idea of machines possessing the capability of recognising you amongst a sea of vastly different human faces is enough...
Is the world ready for the next generation VA?
Find out everything you need to know about artificial intelligence and automation, and their applications in the working world with...
How to invest in R&D and ventures as an agency
Should agencies’ businesses have a side hustle? At WeAreBrain we invest a lot of time into Research and Development developing our...
Demystifying AI Part 3: AI strategy and roadmap
As creators of various Artificial Intelligence (AI) products, WeAreBrain is on the cutting edge of AI development. We are well...
Chief Data Officer’s guide to AI strategy
In 2017, leading global research and advisory firm, Gartner, Inc. published a groundbreaking paper (A Chief Data Officer’s Guide to AI Strategy)...
Sink or swim: why SMEs need RPA to stay competitive
Ready to build your own AI business strategy? Purchase WeAreBrain’s new book, Working Machines - An Executive’s Guide to AI...
Business Process Automation for workflow efficiency
Business Process Automation (BPA) is quickly becoming a highly strategic enabler of business control, agility and productivity. But what is...
Digital disruption in 2019: SoDA 2018 review
Digital is disrupting every industry and everyone” Chris Duffey, Adobe SoDA is a global network of digital business leaders, creative innovators and...
Data and RPA: how robotics is changing analytics
Looking for a conclusive guide to artificial intelligence, automation and their applications? WeAreBrain’s new book, Working Machines - An Executive’s...
Top retail bots for festive season: holiday shopping
The festive season is a time for giving… and spending. As the holidays approach we are met with the undesirable...
A day at the #voiceconf2018 Amsterdam
I was lucky enough to attend Voice Conference 2018 (#voiceconf2018) hosted in Amsterdam at the beginning of October. It was a thoroughly...
Why Ukraine is considered the Silicon Valley of Europe
Ever since Silicon Valley emerged as the centre of the technology world, others have tried to follow its lead. No...
Beauty chatbots: the beauty industry’s tech makeover
Discover how beauty chatbots are revolutionizing the industry, offering personalized beauty consultations and product recommendations around the clock. Key takeaways Digital Transformation:...
Nearshore symbiosis: is your team the right fit?
The road to any successful project is paved with a motivated and engaged network of individuals working in unison to...
The future of commerce is voice
In our rapidly changing modern world, the automation of tasks once considered regular and mundane is making our lives more...
5 stories about nearshore technology team success
WeAreBrain is not a business that just likes the concept of Nearshore development teams in theory. We have spent over...
6 ways nearshore developers future-proof business
Recently I read that all companies should aspire to be a software or product development company. The idea is not...
Key factors for setting up successful extended teams
Before we get into it let me explain what extended teams are in the context of nearshore software development for those that...
Prioritization methods for Product Management (Part 2)
By Sergey Prihodko, CTO at clevergig. In part 2 of our Prioritization methods for Product Management series, I’m going to take a...
The importance of customer development
By Sergey Prihodko, CTO at clevergig. Customer development is a revolutionary methodology for creating and building startups and new corporate ventures. It...
Prioritization methods for Product Management (Part 1)
By Sergey Prihodko, CTO at clevergig. Choosing what to do and when to do it during the product development process should...
Using bots to better your recruitment practices
As the newest addition to the workforce RPA AI is still settling into its role, but does it also have...
7 factors for building your project team right
Getting the right team for the ‘job’ can be challenging and there are a number of things you’ll need to...
Best bots 2018: Banking and Finance
Starting this month we’ll be doing a review on the most exciting bots that are being released across various industries....
Chatbot insights from ABN AMRO, Booking and Heineken
WeAreBrain attended the Chatbot Conference in Utrecht, both to learn more about what’s happening globally in AI technology development as well...
Automation, bots and VAs: AI’s bigger picture
We’re pretty sure you’ve gauged our interest in the field of Robotic Process Automation, and with the release of Tur.ai to the...
For RPA success, things need to change
Robotic Process Automation is amazing! It can improve the way a business operates and it can even enhance your employees’...
How to identify the right processes to automate
By now I’m sure you’ll have noticed that we are real advocates for RPA and the questions our clients ask...
What’s the difference between RPA and cognitive automation?
The proliferation of artificial intelligence out there is vast and it’s important to know that not all AI is built...
Is RPA here to stay?
Let’s be clear: artificial intelligence is going nowhere. The advances made daily in this sphere make it quite difficult to...
Robotic Process Automation: The highlights reel
Our brand new book, Working Machines – An Executive’s Guide to AI and Intelligent Automation has just hit the shelves. If you’d...
How to develop an Enterprise Automation Roadmap
By 2020, automation and artificial intelligence will reduce employee requirements in business shared-service centres by 65%. By 2019, process automation...
What the hell is RPA?
Something quite interesting is happening where the worlds of tech and business collide and it’s a little thing called RPA...
Deloitte Tech Trends 2018: No-collar workforce
One of Nasa’s newest employees is called George Washington. He is fully credentialed, has an active email address and works...
How we made our product building process great again
By Sergey Prihodko, CTO at clevergig. There are a huge number of books and a myriad of articles on how to properly...
SEO Checklist for QA
By Vasfie Dervishova, QA Engineer. Explore the essentials of SEO testing in QA, highlighting common challenges and the importance of early...
